According to comScore’s Media Matrix Report, Google is the first Web property that reached 1 billion unique visits globally in a month. The internet giant hit this unprecedented milestone in May and it surpassed its closest rival Microsoft by 100 million visitors. comScore findings show that Google continues to grow in terms of unique visits which rose by 8.4 percent for Google over the past year.
comScore data shows that second-ranked Microsoft had 905 million unique visits in May followed by Facebook with 714 million visits. Yahoo has seen an increase of 10.8 percent in its user traffic over a year while Facebook experienced the highest growth rate in a year with a 30 percent increase in user traffic.
When it comes to the amount of time users spent on the site, Facebook came out on the top of the list surpassing Google and Microsoft. In May 2011, users spent 250 billion minutes on Facebook, a 66.6 increase compared to the previous year. The same month users spent 204 billion minutes on Microsoft’s sites, down13.6 percent, and 200 billion minutes on Google, a 13 percent increase.
Over the last five years the number of unique monthly visits to Google websites has more than doubled. In 2006 when comScore first started to track data Google received 496 million visits.
comScore’s data is based on monitoring the user behavior of 2 million Internet users across the globe.
Image credit:comScore
Similar Posts:
- Online Video Viewing Sessions in US Reach an All-time High:comScore
- 70 Percent of Mobile Users “Checking-In” from an Android or Apple Phone
- Google Brings 2-Step Verification to All Users
- Consumer Behaviors & Attitudes toward “Social Commerce”
- An Introduction to Google Plus
